Leading music label, Mavin Records have announced a multi-million dollar equity investment global strategic partnership deal with Kupanda Capital.
The partnership deal is aimed at creating better opportunities for African music.
The investment is expected to help Mavin build its roster and strengthen operations across A&R, touring, marketing, distribution, publishing and partnerships.
“Our mission is to grow Mavin Global into the music powerhouse of Africa”, explains Michael Collins Ajereh a.k.a Don Jazzy, Mavin Global President and Founder. “By collaborating with artists, African creatives, local and international partners, we can become a globally recognized household name and the go-to platform for connecting African music with the world.”
Speaking about the partnership, Linda Oramasionwu-Leverette, co-founder and partner at Kupanda Capital said:“This partnership is an excellent opportunity for us at Kupanda Capital to deploy our business building capabilities alongside our data-driven knowledge of the African consumer to scale Mavin’s operations across Africa, and globally,”
Mavin Records is Africa’s leading record label in Lagos. It was founded on May 8, 2012 by legendary producer Don Jazzy. Mavin has produced some of the iconic artists and songs of this decade and has shaped the sound of Afrobeats music.
Current Mavin artists are: Tiwa Savage, Korede Bello, Johnny Drille, Di’ja, D’Prince, Dr. SID, Ladipoe, DJ Big N and DNA.
Kupanda capital is a leading investment advisory firm established to incubate, capitalise and scale pan- African companies.